The president of Strategic Market Services Inc., a campaign analysis and consulting firm serving the Texas market. Carlton has been active in Republican politics for years, both in campaign consulting and strategy as well as having served as an elected official.
After a twenty year career in sales and marketing and an owner of a successful company, Carlton was twice elected to San Antonio City Council where he served a conservative district with a population of 140,000. He was the Republican candidate in 2014 for the position of County Judge, in a county (Bexar) with a population of 1.8 million.
As someone who has run for office and been elected, Carlton knows what it is like to be the candidate on the trail. Winning is critical, but so is maintaining dignity and personal well being during the campaign process. Carlton’s firm prides itself on bringing sound business principles to campaigns, keeping the client well prepared, and ensuring the client can be proud of how the campaign was conducted.